Biddy Enterprises LtdHalifax, Nova Scotia

Services

We are a sourcing and market-entry firm. Our clients manufacture overseas and want to sell in Canada; our job is everything between those two facts.

01

Certification and regulatory approval

This is where most market-entry attempts stall. Canadian requirements are set by several authorities at once, and an approval earned in your home market or in the United States does not automatically carry over.

We map what applies to your specific product, manage the submissions and the relationships with accredited testing and certification bodies, and keep the file moving until you hold the approvals you need.

  • Identifying which federal, provincial and industry requirements apply
  • Electrical safety certification through accredited Canadian bodies
  • Bilingual labelling and packaging requirements
  • Category-specific rules — consumer products, food, health, wireless and others
  • Preparing documentation so shipments clear customs without surprises
02

Product design and quality standards

Products designed for one market usually need changes for another, and the cheapest time to find them is before tooling is finalised and testing has been paid for.

We review your product against North American expectations and test requirements, then work directly with your engineering and production teams on what has to change.

  • Design review against applicable North American standards
  • Electrical specification, plugs, connectors and materials
  • Packaging, instructions and warranty documentation
  • Pre-shipment inspection and quality control at the factory
  • Corrective action where a first submission fails testing
03

Distribution networks

Canada is a concentrated market. A small number of distributors and retail buyers control most of the shelf space in any given category, and they take introductions more seriously than cold approaches.

We open the right doors and prepare you for the conversation that follows.

  • Introductions to distributors, wholesalers and retail buyers in your category
  • Pricing and margin structures that work for Canadian trade terms
  • Line sheets and product presentations aimed at Canadian buyers
  • Import logistics, warehousing and fulfilment arrangements
  • Support through negotiation and first orders
04

E-commerce

A direct channel gives you Canadian sales data, customer relationships and a route to market that does not depend on a single distributor agreeing to carry you.

  • Storefront setup and product content written for Canadian customers
  • Marketplace listings and account setup
  • Payments, taxes and shipping to Canadian addresses
  • Returns handling that meets Canadian customer expectations
  • Coordination so your online pricing does not undercut your distributors

How we work

Start with a review

Every engagement begins the same way: we look at the product, the category and your current markets, and tell you what Canadian entry would actually require. That includes telling you when the answer is that it isn't worth it.

Then a defined scope

From the review we agree a scope of work — certification alone, or the full path to a first order. You deal with us directly rather than with a chain of intermediaries, and we represent your interests, not a buyer's.

Tell us what you make

Send your product details and target category, and we will come back with the approvals it needs and what entry would involve.

Get in touch